Monday, March 15, 2010

TEN RULES TO ESCAPE SCAMMERS ON THE INTERNET

Online security is one of the major problems people face in internet business. This is because fraudsters popularly called “Yahoo Boys” have taken advantage of the internet to dupe people.

What are we really protecting online? Is it our content? Money? Software or other kind of intellectual property? No.
Though we are protecting these too, we can do it better if we can protect our username and password (the login credentials).

Having the above in mind, the following rules apply to avoid being scammed on the internet.
1. Transact business with trusted sites only. Sometimes the scammers “spoof” the web address of a website and we access the “spoof” and enter the confidential information which is directed straight towards the scammers. This is otherwise called “Phishing” in its technical terms. To avoid this problem, remember to click the padlock icon at the right bottom corner of the browser and check the certificate that is issued to the website by the Certificate Authority.

2. Ensure that your identity is passed through HTTPS protocol. Data sent through HTTP is easy to access and captured by scammers, but when such data is sent using HTTPS protocol, it will be very difficult for such data to be comprehended as it is encrypted.

3. Avoid using public computers carelessly. Doing important and private jobs in public place like cyber café is very dangerous because they may have some spyware like key logger to record the keystrokes as we type.

4. Use the virtual credit card for your online shopping.

5. Do not respond to mails and attachment received from anonymous addresses. They may contain “Trojans” which will send out confidential information from your computer to the scammers den.

6. Keep changing your password from time to time, and never write your login details anywhere for your reference.

7. Create complex passwords and do not disclose your password to anybody.

8. Always use anti-virus software and regularly update it to fight viruses and worms that want to attack our computers.

9. Keep your browser up to date. As an interface through which scammers easily gain access to our computers, we must update our browsers regularly as at when required to fixing some bugs or install new features.

10. Always log out and close the browser window when you are through with any work. Do not rely on implicit means of logging out of a system for security reasons especially on a public computer. Instead, log out and wait for the confirmation that the request has taken place.

Although the above rules are quite simple, they are very important to be followed. By so doing, you are sure that you cannot be scammed.

SOME AFFILIATE MARKETING MISTAKES AND HOW TO AVOID THEM

Affiliate marketing is a system whereby you choose to promote other peoples’ product or service for an agreed commission on the internet. It is one of the most effective and powerful ways of earning money on the internet.

Like all businesses, there are a lot of pitfalls in the affiliate marketing business community. Some of the most common mistakes will cost the marketer not to make a dime on the internet as far as affiliate marketing business is concerned.
These common mistakes are:-

1. Choosing the wrong affiliate. Pick a product that appeals to you and research very well to choose the most profitable product or service. Do not join the band wagon.

2. Joining too many affiliate programs. Since affiliate programs are very easy to join, you might be tempted to join multiples of affiliate programs in order to maximize your earnings. However, joining multiple programs and trying to promote them all at the same time will prevent you from concentrating on each one of them. If you do this, you will not be able to realize the maximum potentials of your affiliate program resulting to low income. For you to get excellent result, get just one program that pays high commission of at least 45%. Give your best effort until you have started making reasonable profit from it. You can join another one afterwards.

3. Not test running the product or service yourself. For you to be effective in your promotion campaign you must buy and test run the product you are promoting. By so doing, you will be able to relay to the customers the unique features of that product or service. If you are convinced that the product delivers what it had promised, you can then sign up as an affiliate.

Monday, March 8, 2010

8 WAYS TO MAXIMIZE PROFIT IN INTERNET BUSINESS

1. Decide on a particular internet business you want to do

2. Approach internet expert to learn about the business from them. Make sure you meet the right person.

3. Spend money on resources like books, ebooks, videos, manuals, audio teachings etc. on your business line.

4. Practise all you have learnt to make things happen as you want.

5. Monitor the progress of your performance in a log book. Identify your area of strengths and weaknesses. Map out your marketing
strategies and keep record of your new discoveries.

6. Re invest certain percentage of your proceed back into the business and don't be too much in a hurry to spend all your earnings.

7. Repeat your daily methods and strategies continually until you build a multiple internet business models.

8. Rely on God for more wisdom and success. Learn to invest for future needs.

CHOOSING AN ONLINE BUSINESS

Before choosing an online business, a lot of things must be put into consederation if you really want to succeed. These factors include:

1. Your online business must have a well defined revenue objectives. This should be related to break even point. Achieving this break
even point will be the primary objective.

2. Design your internet marketing business in such a way that it will address profitability. Every business is establihed to earn
profit and your own should not be an exemption. Let your profit be gross revenue less expenses. Where the business owners are
are responsible for all the actions,it is important to price the time spent on the business and treat it as an expenditure to
determine the net profit. Your time is the highest expense in your business.

3. Your internet business should give room for new opportunities and markets as the initial market can experience saturation in the
long run. If new markets are not discovered, it may lead to stagnation in growth.

However it is pertinent to mention some online business you should do to maximize your profit. They are:
i) Information marketing business
ii) Affiliate marketing business.
iii) Resell rights
iv) Web hosting
v) Blogging and adsense
vi) Domain registration and monitization
vii) Video tutorial creation
viii) Online forum creation
ix) Professional website design
x) E-Book creation and publishing
xi) Online coaching
xii) Online payment solutions.

DOMAIN NAMES SECRETS

It is always good to choose a domain name for your business online. This is because it is this domain name that will be your product or service name.
In other words, if your domain name is Stroke remedy, your domain name should be strokeremedy.com. It wii be easier for people to remember this name anytime.

Here are some tips for you about chosing a domain name for your business:

1. Avoid the use of dashes in your domain name unless there is a very strong reason to do so. This is because it is not always easy to remember for those who will be assessing the site.

2. Avoid funny domain extentions such as .biz .cc .tv unless there is a good reason for it. Use names such as strokeremedy.com or strokeremedy .au

3. Use the standard .com extension always
4. Keep your domain name as short as possible so that it will be easy to remember. Avoid putting too many words. The shorter the better.